Assistant Brand Manager – Nissin Foods

Essential Duties and Responsibilities: The following duties are considered essential to the job. Qualified individuals must have the ability – with or without reasonable accommodation – to perform the following duties but not limited to:

Marketing Strategy & Communications

• Conducts insight gathering and consumer trend analyses using syndicated data, primary research and secondary data to support marketing plan development and commercial planning, including competitive and category review, annual and ad-hoc customer situation analyses and consumer trends.
• Manages brand analytics including consumer, category, company and competitive data to create data-based stories and recommendations to help achieve brand’s annual and long-term sales and profit objectives.
• Supports brand team in development and continuous improvement of communications strategy and plan, including data and trend analyses, budget management and agency relations.
• Supports brand team in management of consumer and customer marketing programs that drive consumer engagement and profitable growth with key retailers.
• Executes communications plan tactics to deliver on-budget, growth-driving tactics in packaging, promotions, advertising, digital and social engagement, and licensing/merchandising of brands.

Innovation & Renovation

• Supports brand team with innovation pipeline including ideation, concept development, testing, technical assessments, financial assessments and project management.
• Partners with R&D team and designers to fulfill new/revised product and packaging needs, guided by consumer insights.
• Leads innovation and renovation projects to deliver key milestones from scope development through commercialization.

Team Leadership & Development

• Supports the marketing team’s cross-functional leadership role, contributing to a high-performance culture that holds accountable stakeholders such as sales, manufacturing, operations, purchasing, distribution, finance and outside agency partners, suppliers and brokers.
• Keeps supervisor informed of all brand and business activities to enable alignment and manage risk.
• Demonstrates intellectual curiosity and solid business acumen in project management, financials, forecasting, building a business case and customer relations.
• Create and present fact-based and data-based stories effectively to internal and external audiences. Displays thought leadership and confidence in making recommendations.

Qualifications: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience: Bachelor of Arts or Sciences degree required; a focus on Marketing or Business is preferred, but not required. 1-3 years of relevant business experience within the CPG Food manufacturing industry is preferred, but not required.

About Us

Since Nissin’s entry into the US in the 1970’s, our flagship brands, Cup Noodles and Top Ramen have held a fond place in US pop culture even before ramen became the trendy dish it is today. It started in post-World War II Japan amidst dire food shortages and inspired our founder, Momofuku Ando, to invent instant ramen in 1958. In order to continue this legacy of innovation, we’re looking for noodle lovers who have a passion to disregard the status quo, seek continuous growth and love being part of something special.

· We want to cultivate a company culture that keeps people excited about our mission and thoroughly engaged.

· Place the right people in the right positions and provide the resources to help them in their current positions while setting them up for success to grow into future roles.

· Offer competitive pay and benefits since we want everyone to work to live (and not the other way around).We invite you to join in our mission to evolve how people think about instant ramen, expand its appeal and be a part of this $4 billion global company that was built from a simple block of noodles.

Nissin Foods (USA) Co., Inc. is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.

If you are a qualified individual with a disability or a disabled veteran, you have the right to request an accommodation if you are unable or limited in your ability to use or access our career center as a result of your disability. To request an accommodation, contact a Nissin Foods (USA) Co., Inc. Human Resources Representative.